Reebok Going for Swimwear

Reebok is one of world’s biggest sneakers manufacturer. And while it was recently purchased by the European giant Adidas, it remained a stand alone brand that has enjoyed the appreciation of its customers for decades.

As with any company, Reebok constantly expanded its apparel lines. The latest thing is Reebok’s incursion on the swimwear market.

The firm has experimented with swimwear on the European markets in the past, but this is the first time they do it in the US, and especially at a scale like this.

The new collection is set to start being sold in stores in April, the line being manufatured under license by companies like Backflips, Miraclesuit, Dipplers and others.

Leave a Comment