Daddy Yankee may look like the young kid on the hip-hop block, but his name is already being mentioned along that of great rappers such as Jay-Z and Pharrell Williams (who's also got the Ice-Cream sneakers collection).
And what do big rappers do? Right, they sign multi million dollar deals with sneakers manufacturers such as Reebok.
Yes, Daddy Yankee now has his own sport shoes line. The sneakers are available in many sports equipment stores all over the country.
Reebok is a brand that values the same things as he does, so it was only natural for him to chose it and also take part in its “I am what I am” advertising campaign which features rappers in its commercials and posters all over the place.
I think that Daddy Yankee’s (DY) sneaker collection will have a huge success, as his own popularity is still rising. I’m sure he still has a lot of surprises prepared for us in the near future.
Here's an interesting list of footwear lines designed by popular rappers.
G Unit Sneakers by 50 Cent
Eminem Sneakers
Ice Cream Sneakers by Pharrell Williams
Missy Elliot Adidas Sneakers
Daddy Yankee Sneakers
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